All posts in category Social Media

Online Branding: Keep it short, Keep it simple, keep it memorable.

I noticed an interesting thing this morning on my way out of a local Starbucks. I walked past a restaurant under renovation that had a sign which read  “We are under construction at the moment, in the meantime visit our Facebook page at www.facebook.com/pages/winecellar/845435456Z “ I must admit that isn’t the correct address because I [...]

Study shows More Adults Using Social Networking Platforms

In one of my previous posts on how social networking is now more popular than email, the rise in social networking has grown across other web marketing activities. A new research study conducted by Ofcom, a media regulator firm, showed that more than more adults are now logging in into social networking sites like Facebook, [...]

Social Networking More Popular Than Email

New stats from Nielsen Online show that by the end of 2008, social networking had overtaken email in terms of worldwide reach. According to the study, 66.8% of Internet users across the globe accessed “member communities” last year, compared to 65.1% for email. The most popular online activities remain search and Web portals (with around [...]

When Social Networking Is Not Working

This was an interesting article posts on Forbes.com about the true measure of social networking from a business perspective. Are social networking “tools” good for business or just a giant time suck? Ian Boyd, creative director of Cosmic Planet, a digital creative studio in San Francisco’s Presidio, said his office calls it “Social Notworking,” because [...]

Does social media really help SEO?

this was originally posted by econsultancy As the buzz around social media gets even noisier, it has been fascinating to watch search agencies stake a claim to this territory and reposition themselves accordingly. But how closely do SEO and social media really fit together? We spoke to several leading search agency figures to get their [...]